The standards we are comparing ourselves to are external. It does not matter how we perform relative to our opponents, so long as we perform better than we did yesterday. What we have to remember is that our competitors are not other people, companies, countries or teams – our competitor is ourselves.

We shouldn’t shy away from wanting to win. We just have to remember that winning has two meanings – and we need to measure our success against a more appropriate definition. Are you competing against yourself, or are you competing against other individuals, companies or teams?

Go out and give your all, and in some cases, you will be the best. Proudly exclaim that you want to win – that’s where winning starts.

Originally published on Forbes.com.